The long-running Hoxeyville Music Festival in northern Michigan announces for the first time that it will have an official cannabis partner this year.
The Americana and roots music festival, held on 150 acres of farmland near the Manistee National Forest in Wellston, celebrates its 20th anniversary in August.
Festival operator Hoxeyville Enterprises said it has reached an agreement with Dunegrass Co. to offer on-site cannabis sales and has partnered with event organizer and cannabis grower Tom Beller of Real Leaf Solutions to offer a consumption on the spot.
Fittingly, approval for the license was granted at the Wellston Township board meeting on April 20.
Hoxeyville Enterprises says Dunegrass Co. will be the festival’s cannabis partner in 2022 and 2023.
“We are very pleased to offer this option to our attendees and look forward to growing both this experience within the event as well as our partnership with Dunegrass,” Jake Robinson of Hoxeyville Productions said in a statement.
“Dunegrass is beyond excited to be working on the first music festival-turned-cannabis event in the state,” Dunegrass COO Eric Piedmonte said in a statement. “So far, all of the on-site cannabis events have been cannabis first, entertainment second. We’re flipping the model by partnering with a long-running festival like Hoxey and adding to it.”
“This event is going to set the new standard for cannabis events,” said Beller, who also owns the state’s first licensed cannabis event organizer.
Scheduled for August 19-21, Hoxeyville features two stages with national and local acts. The festival has a capacity of 4,000 people.
This year’s lineup includes Trampled by Turtles, Railroad Earth, the Infamous Stringdusters and more. The complete program is available on hoxeyville.com.
In Lansing, a 420 music festival featuring a lineup of mostly hip-hop acts took place last month. In Metro Detroit, a planned “Spark in the Park” event in Hazel Park was rejected by the city council due to parking issues, with programming that was expected to mix rock, funk and hip-hop.
In Michigan’s Upper Peninsula, cannabis chain Fire Station is planning a “Camp Cannabis” event in Marquette for October 7-9. Although a lineup has yet to be announced, he says he is looking to book national and local acts.
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